Midlands-based New England Engineering Ltd is celebrating its 50th anniversary this year. Originally set up to undertake machinery service, repairs and reconditioning, the company later branched out into machinery dealing which in turn led to asset disposals and auctioneering.

New England’s journey began in 1970 when the company was formed by its four original directors the Turner brothers, Brian Lewthwaite and Ron Hawksford, all qualified engineers. They rented premises in Digbeth, Birmingham at New England Works which is how the company’s name originated. As the client base and market experience grew and their knowledge of machinery values developed, the business organically grew and followed a natural progression to start branching out into the machinery dealing world, leading to New England becoming recognised as a machinery dealer in its own right and members of both the MDNA and the EAMTM.

The directors then employed Brian Henshall as their first salesman and he was joined in the 1980s by Tom Heath Snr. Brian Lewthwaite passed away in 1981 and Brian Henshall stepped up as director to continue with the business alongside Ron Hawkesford. Once Ron took retirement a few years later, Tom Heath and Brian Henshall became joint owners of New England.

The company offers a range of disposal solutions to customers’ asset disposal needs, whether that be single items or complete plants.

Tom Heath Jnr said: “50 years is a real milestone for New England and all involved in its journey should be immensly proud, New England like many other companies has had to be dynamic and evolve to ensure its longevity, We are constantly looking at new technology and market trends so we can continue growing, 50 years in business proves the value of the company and the reputation we have in our field. This year has been exceptionally tough for all businesses, fortunately we have an incredible team who’s loyalty and flexibility has allowed us continue providing solutions to our clients throughout the difficulties.”

The New England team have not been able to celebrate their anniversary this year due to lockdown restrictions, but are planning a large event in the spring if Covid-19 restrictions are lifted.

For more details about New England visit www.newengland.co.uk